Top 5 Personal Finance Budgeting and Planning Apps in the Middle East Q1 2024

In the first quarter of 2024, the performance of the top personal finance budgeting and planning applications on a unified platform in the Middle East showed diverse trends. Here’s a closer look at how these apps fared:

Splitwise saw its weekly revenue fluctuate, peaking at approximately $1.9K in the last week of February. Weekly downloads varied throughout the quarter, reaching a high of about 4.9K in the first week of January. Weekly active users started at around 34.4K and experienced a gradual decline, ending the quarter at approximately 27K.

Malaa: Track, Save & Invest had a noticeable spike in weekly downloads, especially in the second week of February, with nearly 9.9K downloads. Although it did not generate any revenue in this period, its download trends indicate growing interest.

MySalary - Manage your money maintained a consistent download rate, peaking at around 3.3K in the first week of February. Despite not generating revenue, the app's stable download numbers suggest a steady user base.

Cash Book- daily expenses experienced minimal revenue fluctuations, with weekly earnings staying around $5. The app saw a consistent download trend, with the highest downloads of about 3K in the last week of February. Weekly active users showed a steady increase, reaching approximately 12K by the end of the quarter.

Drahim had its highest weekly revenue of about $1.6K in mid-March. Download trends were quite variable, with significant peaks such as 3.9K in the third week of February. This indicates growing popularity and user engagement.

This data, sourced from Sensor Tower, provides valuable insights into the performance of these leading personal finance apps. For more detailed analytics and trends, visit Sensor Tower.